The manner on music is listened to has shifted over the years so as how music artists share and promote music. For example, Spotify is the largest platform for music streaming across the globe and it has provided music artists to have more Spotify plays to eventually be discovered.
Music has become part of the lives of every people and has the power to influence certain aspects and experiences that we encounter in our lives.
As most of us know it, the experience that we have in the restaurant isn’t only on food. In fact, 50% of the restaurant experience is on food whereas the other 50% is the atmosphere or ambience, which includes the décor, the staff, service and the music. Because of science, we found out that in a restaurant, tunes change our experience entirely. Below are ways music changes our restaurant experience:
Music Allows Us to Eat in a Diverse Way
There are many aspects influencing the manner we eat. There are internal aspects like hormones and mood as well as external aspects such as media which is a weighty influencer on the way we eat.
One of the major external factors that has an influence on the way we eat and how we taste food is music. Numerous researchers have discovered that listening to tunes as we eat is likely to amplify our intake of food and drink. Furthermore, music makes our time for lunch longer as well, meaning music could keep us in a restaurant for a longer period of time. More surprisingly, the rhythm and tempo of music influences the chewing rhythm of a person as well.
Music Influences Food Taste
In general, people think that food is judged only with our sense of taste, smell, sight and touch, and our sense of hearing seem to be of no relevance. In actuality, our sense of hearing also has an effect on how we taste food. For instance, chips have a much better taste when it is crispy and if you could hear its crisp sound. This denotes that sound alters our opinion and experience of food. Hence, it is easy to comprehend that music has a large impact or influence on our perception of food.
Music produces energy and an environment that betters the taste of food. Good food could become exceptional with the proper music since music will constantly make what we eat even better. This is then a reason why good music is always present in restaurants that are doing quite well and why diners are willing to stay longer and pay for more food.
Music Builds Emotional Links
Music exists as a positive connection between the reality that one enjoys a tune played in an establishment and the level of fondness of the person towards the place or establishment. Hence, the more an individual enjoys the music in a certain place or establishment, the more the individual’s liking for the place is increased. This is similar to food establishments, the better and more enjoyable the music playlist is, the more it will produce loyal customers since the great music in a food establishment is associated with excellent food.